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The cost of a lead has skyrocketed over the last few years. The big lead portals like Trulia, Zillow and Realtor are charging prices that only to top producing agents can afford. Even the best agents are complaining about lead costs and trying to negotiate down the price. Those negotiations don’t seem to be working though. Real Estate agents have to stop looking at the portals and blaming them for poor returns. Our returns are determined by how effective our internal lead strategies are within our own operations. Check out this video and learn how we are increasing our ROI (PROFITS) on buyer and seller leads generated. Many of you know that I run an operation with a team of agents doing 3000 deals in a year. Yes, that is a lot of deals but the key to this success is the systems we have in place and the strategies we use to convert leads. After you watch the video, you may also want to check out www.contactjunkie.com to learn more.
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