When you run a predictable, proactive process from active to closed, you get fewer panicked calls, easier price conversations and happier clients who refer. When you don’t, you spend your week putting out fires. Real estate seller communication comes down to one thing: setting expectations, then meeting them. Clients who always know what’s happening now,… Read more »
How to Ask for a Price Reduction Without Losing the Listing
Most agents dread the price reduction call. They wait too long, bring it up cold, and the seller hears one thing: “my agent wants me to take less.” Then comes the cancellation or the silence. You don’t ask for a price reduction on day 21. You earn the right to ask for one, starting in… Read more »
