Coaching

Art Of Price Reduction

Price reductions are a critical part of the business. Let’s face it, we use our knowledge to price a property and sometimes it still doesn’t sell. As a real estate agent, I don’t want to beat up a seller on price. We all want to get the seller top dollar. But, we still find ourselves… Read more »

The Scripts Every Agent Must Know

Sales is the ability to ask a series of questions that helps you and a prospect get to a mutually desired result. Like, helping a client sell or helping a client buy. The greatest sales people are the agents that are most comfortable in the real estate conversation. When an agent is comfortable knowing what… Read more »

Will You Give Us a Deal on the Commission?

One of my agents was sent an email by a listing lead who asked this question and they consulted with me for training. The following information is what I suggest that my agent discuss with the potential seller. Here was my response to my agents question… First of all…Do NOT answer this question via email. This… Read more »

Seller Leads for Real Estate Agents (Bold Leads)

Real estate agents have been using marketing automation for years to capture buyer leads. It wasn’t until the last year before the real estate industry figured out how to generate seller leads. It has been said for years that, ‘Listing sellers is the name of the game’, or, ‘You have to list to last.’ I… Read more »

Pitfalls to Avoid while Prospecting

Pitfalls to Avoid while Prospecting A top producing real estate agent typically builds their business through various sources of prospecting. Prospecting can include making phone calls, door knocking or various other forms of lead generation. I want to share some of the pitfalls and mistakes that we see all the time in agents who prospect…. Read more »